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Mpesa Continues To Dominate Market With 99% Share

Mpesa has continued to dominate the mobile money sector with up to 99% if the market share. This is according to the latest report from the Communications Authority of Kenya (CCK).

According to the report, Mpesa dominates the market with a 98.9% market share, leaving other players such as T-Kash and Airtel money to share the remaining 1.1%.

During the second quarter ending June, saw the number of Mpesa mobile money agents increase to 223184 who transacted Ksh. 30.5 million.

The number of transactions can be attributed to the Telco’s waiver of transaction fees on transactions below Ksh. 1000.

The total value of deposits during the quarter was near Ksh 7.2 billion, Ksh. 561 million and KES 61 million for M-PESA, Airtel Money, and T-Kash, respectively.

The values show that Mpesa continues to dominate the market with Airtel Money and T-Kash trailing behind.

The values of transactions in Kenya Shillings made from Customers to Businesses (C2B), Business to Customer (B2C), Business-to-Business (B2B), Customer to Government (C2G), Person-to-Person (P2P), and total deposits per mobile money increased.

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